You've tried the tips. Your body still won't settle around money.

Sophia is an AI money coach for women who've read the books and done the therapy, and still freeze when money comes up. She helps you calm that fear response first, so you can look at your money and think clearly.

Sophia was trained by Jennifer Gaynor-Yaker, who has helped 500+ women.

$19.99/month or $199/year after the trial. Cancel anytime. Your card isn't charged until day 8.

Not ready? Take the free money block quiz. No sign-up.

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If thinking about money makes your shoulders tighten, you're not broken. Plenty of smart, capable women freeze before they can open a budget or a bank app.

The tips aren't wrong. They just show up after your body has already decided money isn't safe. So the same loop keeps going: putting it off, the late-night scrolling, the quiet sense that you should have this handled by now.

You don't need more pressure. You need help settling first. Then the practical choices get easier.

Two ways to work on money stress

The usual way starts with budgets, tips and pep talks. If those haven't stuck, it's usually not because you failed. They skip the part of you that freezes first.

Sophia starts with your body. Calm the fear response, then look at the money. That order is the whole idea.

Your guide

Sophia is an AI coach, so she's there at 2 AM when a person can't be. She was trained by Jennifer Gaynor-Yaker, CHt, a coach since 2011 who has helped 500+ women with money and life.

She won't lecture you. When money comes up, she helps you notice what your body is doing, settle it, and then look at the choice in front of you.

A simple plan

  1. 1

    Start your free trial. Open a chat with Sophia. It takes a minute.

  2. 2

    Say what happens when money comes up: the tight chest, the avoiding, the 2 AM thoughts. Sophia asks and listens.

  3. 3

    Practice calming it. Then take the next practical step with a clearer head.

No waitlist and no long forms. You can start tonight.

What it feels like when it works

You check your balance without bracing. You talk about money with your partner without snapping. When the late-night spiral starts, you have somewhere to go that helps you settle first and think second.

$19.99/month or $199/year after the trial. Cancel anytime. Your card isn't charged until day 8.

What people have said

I feel heard. She reflects back to me what I shared. It's like having a conversation with someone who understands and supports me. She helped me feel lighter on a topic.

Marc L.

I just love how easily Sophia can switch between modes. She has good practical ideas as well. Whenever I ask her for suggestions, she gives me about 5 practices and then asks me which ones resonate.

Jamey H.
App Store

What stood out was how it surfaced questions I hadn't even thought to ask — like how to balance long-term goals with near-term flexibility. Those are exactly the prompts that help you think clearly. This works less like a one-time tool and more like an ongoing coach.

Lindsay H.

What Sophia won't do

  • Hand you another budgeting spreadsheet
  • Tell you to just think positive about money
  • Push you into an expensive program after a few messages
  • Make you feel broken for still struggling

She meets you where you freeze and helps you settle enough to look.

The coach behind Sophia

Jennifer Gaynor-Yaker

Sophia isn't a generic chatbot. She was trained by Jennifer Gaynor-Yaker, CHt, a certified EFT Master Practitioner, NLP coach and hypnotherapist who has been coaching since 2011.

I kept seeing the same thing: brilliant women who'd done the therapy, read the books, attended the retreats—still panicking when they checked their bank account. The fear wasn't in their head. It was in their body. That's why I built Sophia to go there first.

— Jennifer Gaynor-Yaker, CHt | Founder, Joytopia®

✓ EFT Master Practitioner✓ Certified Hypnotherapist✓ NLP Practitioner

Jennifer's coaching practice, Conscious Life Coaching, has a 5.0 rating from 18 reviews on Yelp.

Learn More About Jennifer

Get Your Free Money Breakthrough Guide

Download our 5-step guide to breaking free from money stress—a short guide to spotting the limiting beliefs behind money stress.

Identify your money blocks in under 10 minutes
5 exercises to shift your money mindset
Free PDF download - no credit card required

Questions before you start

Who trained Sophia?+

Sophia is an AI coach, not a human. She is built on the methods of two certified human life coaches: Jennifer Gaynor-Yaker (EFT Master Practitioner, NLP coach and hypnotherapist, coaching since 2011) and Rich Yaker (certified in PsychK and EFT).

Is it healthy to lean on an AI coach? When should I talk to a person?+

Sophia is a coach, not a therapist, and she is meant to sit alongside the people in your life, not replace them. If you notice you are using her instead of talking to anyone else, or you are dealing with something heavier than money stress, please bring in a licensed therapist or someone you trust. If you are in crisis, contact emergency services or a crisis line right away. In the US, call 988 for the Suicide and Crisis Lifeline, or text HOME to 741741 for the Crisis Text Line. Sophia is not equipped for crisis intervention.

How do the free trial, billing and cancellation work?+

You start with a 7-day free trial. You add a payment method when you sign up, but your card is not charged during the trial. If you do nothing, your plan starts on day 8 at $19.99/month or $199/year, depending on the plan you picked. You can cancel any time from your account page, and if you cancel before day 8 you pay nothing.

Will I be charged automatically after the trial?+

Yes, if you do nothing. Your card is charged on day 8 and the plan you picked starts, at $19.99/month or $199/year. You can cancel yourself from your account page, and if you cancel before day 8 you pay nothing.

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